Ever wonder if you’re spending too much in certain areas of the practice? We can help assess and identify areas for improvement.
"One single recommendation by Shareef’s team has saved us over $9K each month." - CFO of a multi-location practice in the northeast
Choreography and Workflow
A great experience does not happen by accident. We can help design the patient experience “door to door” from the moment they arrive untill the moment they depart.
"Covid-19 made us re-think the entire patient visit; we made it safer and also a much better experience with input from Shareef." - Supervisor of Patient Counselor team at a busy refractive practice in California
Websites and Reviews
Patients go online before they ever contact your practice. Most websites fail to effectively attract new patients and simply engage them to set up an appointment. We can fix this as well as improve how you capture reviews.
"I didn’t realize how bad my website was until Shareef’s team showed us the analysis. We took his recommendations and now see a 15% increase in procedures as a result." - Surgeon in Northern California
Messaging and Marketing
Words Matter! - This applies to what you say to patients as well as what you say in all of your marketing. We can help refine your messaging so it resonates and causes patients to take action.
"Shareef analyzed my patient consultation down to the word and helped me rewrite the script I was using to educate patients on their options. What a difference!" - Ophthalmologist in Northern Michigan
Team Leadership and Development
Leadership development is for everybody in the practice, not just the doctors and administrators. We can develop customized engagements that help build culture as well as performance practice-wide.
"Shareef’s ideas helped electrify the whole team and how each of us approaches the day." - Surgeon in the upper midwest
About SM2 Strategic
SM2 helps clients be better and smarter in the marketing of elective self-pay procedures. Founder Shareef Mahdavi has worked with numerous medical device companies and start-ups and has advised thousands of doctors over his career.