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    • Shareef Mahdavi
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  • Schedule A Call
sm2strategic
  • Medical Device Manufacturers
  • Medical Practices
  • Our Services
  • About
    • Shareef Mahdavi
    • How We Work
    • Recent Reading
    • The Experience Economy
    • Case Studies
      • Product Positioning
      • Changing Behavior
      • A Memorable Experience
      • Using the Web
      • LASIK & Plastic Surgeons
      • Credit Card Fees
  • Schedule A Call
     

Case Studies

Product Positioning: Getting it Right

Changing Behavior in a 50-year-old procedure

Turning the Medical Office into a Memorable Customer Experience

Using the Web to Make it Easier for Patients to Discover You

What LASIK Surgeons Learned from Plastic Surgeons

Money in the Lost World of Credit Card Fees

“Quality is defined by the customer, who uses a much wider lens than you do.”

About SM2 Strategic

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SM2 helps clients be better and smarter in the marketing of elective self-pay procedures.  Founder Shareef Mahdavi has worked with numerous medical device companies and start-ups and has advised thousands of doctors over his career.  

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Contact me directly through this page, message me on social media, or reach me on (925) 425 9900 or
info@sm2strategic.com
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